The Road to AMCLC 2014

Opportunities abound to network with peers, advocate on behalf of the profession, and discuss the pressing issues of the day.RoadtoAMCLC

The 2014 ACR Annual Meeting and Chapter Leadership Conference (AMCLC) will take place April 26–30 in Washington, D.C.

While the meeting’s primary focus will be the consideration of resolutions on a broad range of policies, bylaws, and practice guidelines and technical standards, the AMCLC provides members at all stages of their careers with opportunities to network with their peers, earn CME, advocate on behalf of the profession, hear keynote lectures from visionary speakers from both business and health care, and engage in discussions focused on radiology’s most important topics.

Member Feedback

Members of CSC Work Groups I and IV have thoroughly reviewed the 2013 meeting evaluations. Over the past six months, they have worked diligently to utilize your recommendations to improve the annual meeting experience through meeting and technological enhancements. The CSC has worked to improve the efficiency of open microphone sessions and identified topics intended to generate lively discussion among the council. The CSC is also focused on, among other things, improving access to speaker presentations in advance of the meeting and engaging members in the use of social media. Based on positive feedback from our members, we are planning another “Appy Hour” to demonstrate the use of AMCLC technological enhancements and applications. Over the past few years, this meeting has become virtually paperless, from its candidate election manual and voting process to the guidelines and policy resolution materials.

Engagement with Peers and Colleagues

Throughout the meeting there will be a variety of opportunities for members to connect with one another in person, including the Chapter Leaders’ Workshop on Saturday and receptions on Sunday and Tuesday evenings. We also want to help members connect virtually both during and after the meeting.

To that end, we will offer a new session on Sunday, April 27, called “Social Media 101: Learning How to Connect with Other Professionals via Social Media.” This session will help attendees understand microblogging (Twitter) and professional social media sites (such as LinkedIn) and how these platforms can help attendees connect with other professionals at meetings and across distances. Following the session, participants can expect to understand the basics of popular social media sites, and with the return of Appy Hour on Sunday afternoon, members can get assistance from ACR IT staff to set up their own accounts. The CSC has worked closely with IT staff on new audienceresponse systems for the 2014 AMCLC and beyond to engage attendees and ask for immediate feedback in our open sessions and the highly popular Economics Forum on Tuesday. The 2014 Economics Forum will focus on providing our members with tools to transform practices in the emerging Imaging 3.0 health care environment.

Saturday Educational Opportunities

On Saturday, April 26, the College will present two categorical courses. These courses have been developed by volunteer leaders under the Commissions on Education and Radiation Oncology to provide timely clinical education during the AMCLC. In addition, CME can be earned through participation in the full meeting and the Chapter Leaders’ Workshop that will take place on Saturday afternoon.

Presence on the Hill

On Wednesday, April 30, attendees are invited to join their colleagues on Capitol Hill to convey the College’s message to representatives and their staff. The Government Relations Department will prepare participants for these visits on Monday afternoon by providing an update on legislative activities and information on the message we’ll be taking to the Hill. The CSC and IT staff are collaborating to create a new app for more coordinated and transparent scheduling of Hill appointments. Bring your chapter lobbyist, collaborate with your state RBMA leaders, and invite the RFS members in your state to learn more about this exciting opportunity to make a difference for our profession.

Keynote Speaker Highlights

The AMCLC traditionally includes invited speakers on Monday and Tuesday, and we anticipate exceptional lectures and discussion from the speakers confirmed for 2014.

Michael E. Porter will give the 2014 Moreton Lecture on Monday, April 28. Porter is the Bishop William Lawrence University Professor at Harvard Business School and is a leading authority on company strategy, the competitiveness of nations and regions, and strategic approaches to societal problems. Porter has devoted considerable attention to understanding and addressing the pressing problems in health care delivery in the United States and other countries.

The Tuesday luncheon presentation on April 29 will be given by Helen Darling, president and CEO of the National Business Group on Health, a national non-profit membership organization devoted exclusively to providing practical solutions to health care problems and representing large employers’ perspectives on national health policy issues. In 2011, 2012, and 2013, Darling was named one of the 100 most influential people in health care by Modern Healthcare and one of the top 25 women in health care in 2013. In 2012, she was given the National Committee for Quality Assurance’s Health Quality Leader Award.

Open Microphone Sessions

Each year, these sessions are highly rated by our meeting attendees. The open microphone sessions feature topics of importance to the members and engage the council in discussion. These sessions have resulted in summary publications for the past two years in the JACR®. For 2014, the intent is to feature one session on current and future practice challenges moderated by Lawrence R. Muroff, MD, FACR, and a second session on workforce needs and training issues moderated by Alexander M. Norbash, MD, MHCM, FACR. As always, the inclusion of these sessions is dependent on finishing the business of the council.

If you are able to attend AMCLC 2014, I am certain you will benefit from your time in D.C. and leave having renewed acquaintances, forged new friendships, gained new information to share with your colleagues, and re-energized to improve patient care. For those unable to attend, your Council Steering Committee will provide information and resources to you following the meeting, including presentations and videos, as well as the disposition of policy resolutions considered by the council.

Visit for the latest information and to register today!

road to amclc headshotBy Kimberly E. Applegate, MD, MS, FACR, Speaker of the Council

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